Changing behaviours, gathering data & insights from the engaged customer through gamification

In a world where almost everything is digitalised, it’s not surprising that companies are starting to use the power of game based marketing to change consumer behaviour for the better.


Gamification – Everything you need to know…


Gamification is the use of game elements and thinking in a non-game context to engage and motivate consumers, impacting on their behavior, in a more game-like environment.


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PAG Digital Headquarters

1/61 Holdsworth Street
Coorparoo, QLD
4151, Australia

Phone61 7 3847 8206

Fax61 7 3847 8241


Phone1300 826 079

United States

Pro-Active Games USA LLC
1720 Peachtree Street NW
Suite 1062
Atlanta, Georgia 30309, USA